Past the 100k $ mark - nice. The start was amazing, but things have slowed down VERY fast. We need more momentum than we have right now to get any significant stretch goals.
The bad: Media reception has been weak, at best short reposts of the kickstarter page info, at worst outright referrals to all the old vaporware claims. I have not seen a single article yet that was written based on a detailed research or on hands - on experience with the prototype. I can only hope that some media people will actually play the prototype in the remaining time. I have stalked lots of forums via google, and the resentments are strong - too many other space games, too much disbelief, vaporware claims and so on.
The good: There are 2 groups with a very strong positive response: Obviously the long term followers and fans of Infinity, who have basically caused the huge day 1 pledge amount with a lot of them chosing the high pledge tiers. The other group are people who took the time to watch the gameplay videos and/or the trailer. Youtube is usually the place where the comments are full of hate and negativity, the ones for the kickstarter trailer are almost completely positive - somthing that is quite rare! Over 50000 views on the trailer on youtube, and even if a lot are from people rewatching it (i keep rewatching the downloaded HD video over and over again…) that is quite good.
Wowing more people that are not into space games usually, or that have never heard of infinity, with the gameplay vids and the trailer seems to be the way forward. The space game fanbase seems to be largely won or lost already, based on the history of Infinity, SC and E:D.
The best would be coverage by youtubers with a larger audience than the ones already covering it. Someone of TotalBiscuit’s reach would be tremendous helpful.
Backers that are no long term fans are much more likely to pledge for the lower tiers, so we need large numbers of them to have the same impact as the high pledging long term fans. This can only happen with more coverage and reach. Looking at the pledge history so far, the current number of new backers is too low, we are not yet reaching far beyond the initial fanbase.
What we need to spread now is not the link to the kickstarter or the news that there is a kickstarter, as that has been spread well already, but the gameplay videos and the trailer. They are the strongest weapons we have. They have shown they can wow people and grab their attention.