When to start the hype and word spreading about infinity?

Just curious, since this community is rather small, it might not work if you just launch a kick starter. You have to raise hype and get media coverage. Would spreading the word a short time before the kick starter be helpful towards funding development? If a large number of people were already excited about the game, and then you launched the kickstarter, I’m sure it would help funding.

We will announce an official release date some period of time before it happens to begin building up the hype =).

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